You need to change the way you think about digital marketing.
Sourced through Scoop.it from: www.entrepreneur.com
It can be tough using Facebook for business. Every time you think you know what you are doing Facebook change something. Whether it’s a change in the newsfeed algorithm or a layout change they really know how to keep you on your toes.
Last week Facebook changed the way you access your Facebook business page. You can no longer ‘Use Facebook As’ function. Facebookers were understandably confused and many came to me looking for a solution. This post is my answer.
In this post I will show you:
1. Where to find your business page Facebook feed
2. How to Like other business pages from your Facebook page
3. How to comment and like posts as your page
4. Liking and commenting on mobile
5. What is Business Manager and how do you know if you’ve got it?…
Sourced through Scoop.it from: www.spiderworking.com
Bloggers, website owners, marketers, and article writers have one main concern on their minds: how can they create more content in a shorter period of time? It’s not only about quantity, though. We do want more content, butcontent quality matters—we also want to make a greater impact with a single piece.
Not to worry; technology has your back. Here’s a great resource on content marketing and a general introductioninfographic, and below are seven tools that will help you create masterful content….
Sourced through Scoop.it from: webbiquity.com
Google Analytics has a wide variety of features that most marketers aren’t taking advantage of. By ignoring the full functionality of Google Analytics, your business could be missing out on valuable insights worth thousands of dollars in potential revenue.
Content marketing effectiveness, in terms of increasing brand awareness and lead generation, is restricted to the data you have at your disposal. Quality data informs better business decisions. Companies regularly pay large sums of money for market research and consumer insights—much of which you can find in your own analytics.
Here are six ways to use Google Analytics that you haven’t thought of, but should start doing today.
Sourced through Scoop.it from: www.searchenginejournal.com